Work
Problems we solve, and how we approach them.
Every project starts with a specific business problem. These are the kinds of challenges we are brought in for across all eight capabilities — and the way we would tackle each one.
About these examples. The projects below are representative scenarios that show how we approach each kind of work. They are not client case studies, and they deliberately contain no client names or performance figures.
Showing 8 projects
- WebsitesRepresentative scenario
Multi-location service business website
- The problem
- An outdated site where every location page was hand-edited, content drifted out of date, and nobody wanted to touch it.
- Our approach
- Structured location and service content types in WordPress
- Reusable page blocks so new pages stay consistent
- Editor training so the team maintains it themselves
- EcommerceRepresentative scenario
Direct-to-consumer store replatform
- The problem
- A growing catalogue on a platform that was slow on mobile, with a cluttered cart and checkout friction.
- Our approach
- Catalogue and collection structure rebuilt around how customers shop
- A custom theme focused on mobile speed and product clarity
- Migration planned to protect URLs and existing customers
- WebsitesRepresentative scenario
Interactive product launch experience
- The problem
- A product with a story that a standard template could not tell, and a launch date that did not move.
- Our approach
- A bespoke interface with motion used to explain, not decorate
- Performance budgets set before design started
- A fallback experience for low-powered devices
- SoftwareRepresentative scenario
Field operations management system
- The problem
- Jobs, schedules and stock tracked across spreadsheets and messages, with no single view of what was happening.
- Our approach
- Workflow mapped with the people doing the work
- A web application with role-based dashboards
- APIs to connect the accounting and messaging tools already in use
- AI & AutomationRepresentative scenario
Support assistant grounded in company documentation
- The problem
- Support staff answering the same questions repeatedly, with answers scattered across documents and old emails.
- Our approach
- Documentation indexed so answers cite their source
- Clear hand-off to a person when confidence is low
- Testing against real past questions before launch
- AI & AutomationRepresentative scenario
Lead qualification and follow-up workflow
- The problem
- Enquiries arriving out of hours, copied by hand into a CRM, and followed up days later.
- Our approach
- AI reads each enquiry and extracts intent and urgency
- CRM record, reply draft and team notification created automatically
- Alerts and retries so no lead disappears silently
- MarketingRepresentative scenario
Search and paid growth programme for a B2B firm
- The problem
- A strong service with little visibility online and no clear picture of which channels produced enquiries.
- Our approach
- Positioning and audience defined before any spend
- SEO foundations and paid campaigns pointed at dedicated landing pages
- Tracking set up so reporting shows leads, not impressions
- BrandingRepresentative scenario
Brand refresh and launch kit
- The problem
- Materials from several years and several designers that no longer looked like one company.
- Our approach
- Keep what worked, fix what did not
- Guidelines plus ready-to-use social, deck and print templates
- Applied to the website so the refresh shows up everywhere
Have a problem like one of these?
Describe what is not working today. We will tell you honestly how we would approach it — and whether we are the right fit.